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Dec 
13th
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10:30pm 
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What agile event programs are and why they're essential

Jet Rodriguez

VP, Marketing

Pete Richardson is a host of exceptional ability. Studies show that a vast majority of guests attending events by Pete have been known to leave more elated than visitors to Santa's Workshop, The Lost of Continent of Atlantis, and the Fountain of Youth.

Righteous, Inc.

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Jet Rodriguez

VP, Marketing

Righteous, Inc.

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Resource Title

Explore why the most dynamic leaders are building strategies for agile event marketing with a focus on scaling in-person and virtual events that are fast, flexible, and hyper-effective at driving meaningful connections.

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9:00AM - 10:00 AM

Main lobby

Arrival & Check-In

Get yourself checked in, say hello to colleagues and get ready for a fun day!

December 
13th
, 
10:30pm
–
11:30pm 
EST
Grandma Gatewood's Walk

A discussion about the inspiring pioneer who saved the Appalachian Trail

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Virtual Event: How to Build an Agile Events Program

Relax and relive the moment.

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Grab your favorite snack and tune in.

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Grab your favorite snack and tune in.

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First, watch the video to learn how to use this type of theme. Then, replace the iFrame embed code of the video below by clicking into it and clicking on the "Embed Options" tab on the right. Hide this element when you're finished.


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What You'll Learn

Grandma Gatewood was the first woman to solo thru-hike the entire 2,050 miles of the Appalachian Trail, in 1955. She was 67 years old, a mother of 11, grandmother of 23, and survivor of an abusive marriage. She pioneered what's now called ultra-lite hiking, carrying a homemade knapsack with a blanket, rain curtain, and few odds and ends, and wearing ordinary sneakers, relying heavily on the hospitality of strangers and her own resourcefulness. She was the first person to hike the trail twice (1957) and three times (1964).


Agenda

7:00–7:10

All Speakers

Welcome Intro

Hosts will introduce themselves and get you up to speed on the webinar's agenda.

7:10–7:20

Sab Pell, Openform

Opening Remarks

Host Sab Pell will take you through the hot topics and best practices to move forward with.

7:20–7:45

All Speakers

Panel Begins

Open Q&A between guest presenters and attendees.

7:45-8:00

Jet Rodriguez, Righteous, Inc.

Closing Thoughts

Guest speaker Jet Rodriguez will keep us informed on what the future of virtual events will begin to look like.

Your Host

Ben Montgomery 

Author of: Grandma Gatewood's Walk
The Inspiring Story of the Woman Who Saved the Appalachian Trail

Montgomery is the founder of the narrative journalism website Gangrey.com and a 2010 finalist for the Pulitzer Prize in local reporting. He won the Dart Award and Casey Medal for the series For Their Own Good, about abuse at Florida's oldest reform school. His book, Grandma Gatewood's Walk, was a New York Times Bestseller and won a National Outdoor Book Award. He has written three other books: The Leper Spy (2016), The Man Who Walked Backward (2018), and A Shot in the Moonlight (JAN 2021). He lives in Tampa.


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Your Hosts

Sab Pell

CEO

OPENFORM

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Frank Sides

VP, Technology

TRUST THE PROCESS, INC.

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Resource List

01

A Guide to Agile Event Programs that Can Survive Anything

Explore why the most dynamic leaders are building strategies for agile event marketing with a focus on scaling in-person and virtual events that are fast, flexible, and hyper-effective at driving meaningful connections.

Check it out
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02

Crisis Mode: Ideas for Managing Events in Challenging Situations

Learn strategies, experiences and lessons learned from top event marketing leaders who have walked through the fire more than once and lived to talk about it.

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03

How to Build a Rock Solid Agile Events Program

The old way of doing event marketing—a large, inflexible investment in a small number of tentpole events—doesn't fit into a business world that demands adaptability and speed.

Watch now
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04

IRL + URL: How to Blend In-Person and Virtual Events

Blending in-person and virtual experiences to create a hybrid event is one way event marketers can lean into this ever-changing operation, reach new audiences, and discover new growth.

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Sab Pell

Sr. Director of Product Marketing

Openform

Sab Pell is senior director of product marketing at Openform, where her goal is to help people unlock the power of in-person events. Prior to Openform, she led global product marketing teams.

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